Web Marketing Communications

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To register call (204) 982-6633, or download the course registration form (PDF) and mail or fax to:

The University of Winnipeg
Division of Continuing Education
14th floor, 275 Portage Avenue
Winnipeg, MB R3B 2B3 Canada
Phone: (204) 982-6633
Fax: (204) 944-0115

Coming Soon to Professional Studies

Human Resource Legislation: August 20 - Learn more
Compensation and Benefits: August 24 - Learn more
Grievances and Discipline Handling: August 17 - Learn more
Effective Written Communication: August 23 - Learn more
Labour-Management Relations: August 18 - Learn more

DPS 16331

36 hours

Programs

Marketing Management Diploma Program

Public Relations Diploma Program (Part-time)

Public Relations Diploma Program (Full-time)

Objectives

To introduce the role of the Web in marketing and how to integrate Internet technology into existing business models

Outcomes

Understanding of various Internet marketing tools and how to integrate
Web marketing with traditional marketing approaches
Familiarity with electronic marketing activities that can result in competitive advantage for a business
Understanding of Internet marketing trends and their effect in the role of marketing management
Ability to coordinate Web communications for a marketing plan

Upcoming Sections Call (204) 982-6633 to register today!
DPS 16331 1101	Web Marketing Communications Instructor: J. Henry 12 Tue 06:00 pm - 09:00 pm 12-Apr-2011 to 28-Jun-2011 $400 Materials not included Textbook: "Internet Marketing: Building Advantage in a Networked Economy (2004) 2nd Edition, McGraw-Hill/Irwin, R. Mohammed, R. Fisher, B. Jaworski, G.Paddison, ISBN 13: 978-0072538427," TBA