Public Relations Fundamentals II - DPS 16085

Register for this course

To register call (204) 982-6633, or download the Course Registration Form (PDF) and mail or fax to:

University of Winnipeg
Division of Continuing Education
515 Portage Avenue
Winnipeg, MB Canada R3B 2E9

Phone: (204) 982-6633
Fax: (204) 944-0115

DPS 16085

36 hours

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To deploy tactical elements of PR to areas such as media and community relations, corporate communications, issues management and crisis communications

Ability to manage the organizational message, disseminate information, defuse volatile situations, and protect corporate identity or brand
Ability to adapt traditional communication strategies for digital impact
Ability to better anticipate crises, develop a crisis communication plan, and take responsible action
Ability to apply PR strategies across a wide organizational spectrum, including corporate, NGOs, government, education, sports, and entertainment agencies.