Pay-Per-Click Marketing - DIT 36009

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Register for this course

To register call (204) 982-6633, or download the Course Registration Form (PDF) and mail or fax to:

University of Winnipeg
Division of Continuing Education
515 Portage Avenue
Winnipeg, MB Canada R3B 2E9
Phone: (204) 982-6633
Fax: (204) 944-0115

Coming Soon to Information Technology

DIT 36009 12 hours

This course currently has no upcoming scheduled dates. Please check back here soon.

Programs: 

Web Design Certificate
Web Development Diploma
Technology Edge Seminars

Prerequisites

  • General understanding of information technology
  • Ability to create/edit Web pages would be helpful

Outcomes: 

  • Define the basic technologies and terminologies related to search engines and pay-per-click marketing
  • Describe the types of PPc advertising available
  • Select effective keyword combinations when designing an ad campaign
  • Create and edit an ad campaign and monitor its performance
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