Digital Dim Sum: Web 2.0 Coupon Marketing: Maximizing Potential, Minimizing Risk - DIT 36035

You get them in your mail box every morning – those great deals that offer you up to 90% off a product or service you just have to try. What is the impact of these great deals on the business that offers them? Is this a viable strategy for your business? Join Susan Hurrell, Dir. Marketing for Modern Earth Web Design as she takes you through the brave new world of online coupon marketing. She’ll even share the best-kept secret of this new marketing trend – what these coupons can really mean for your bottom line and how to maximize profits and get return customers.