Digital Dim Sum: New Media Marketing: Show Me the ROI! - DIT 36034

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Register for this course

To register call (204) 982-6633, or download the Course Registration Form (PDF) and mail or fax to:

University of Winnipeg
Division of Continuing Education
515 Portage Avenue
Winnipeg, MB Canada R3B 2E9
Phone: (204) 982-6633
Fax: (204) 944-0115

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DIT 36034 3 hours

This course currently has no upcoming scheduled dates. Please check back here soon.

The Web is a powerful marketing tool but it is a landscape fraught with pitfalls and distractions. What can you do to ensure that your online marketing efforts will bring you traffic and be profitable? Philip Giles, VP of Business Development for Modern Earth Web Design, takes you through the theory and practice of online marketing with a focus on identifying where the true ROI is and how to maximize it.

Programs

Technology Edge Seminars

Prerequisites

  • A basic understanding of computer and Internet concepts.

Additional Comments

Topics may include:
  • Basic Business Sense
  • History of Marketing on the Web
  • Current Trends
  • Website ROI
  • Content Marketing
  • Couponing & Discounting
  • Social Media
  • Wrap Up & Questions
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